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Jeff S. – Executive Creative Director – Grisko & Associates Inc.

Putting Music Videos to Work with Absolute Vision

05
Oct

Absolute Vision Media gets the opportunity to do many varieties of shoot; corporate, commercial, industrial, branding. But like most who produce media, we always light up at the opportunity to be a part of a creative music video. Working with an artist to come up with the perfect look and setting, use creative cinematography and color; there’s a universal appeal to these shoots. We got the opportunity to do this last week with up-and-coming local Chicago recording artist Teresana, throughout many locations in west suburban St. Charles. Even still, not all music videos are made alike. While a video for a singer or band may have the flash and glamor, have you thought about the possibilities of incorporating a music video into part of your company or school’s brand strategy? If not, read on!

Music videos are amongst the most popular forms of internet video. Their light size and subject matter make them perfect candidates to go viral, and they’re designed to be flexible in schedule and budget friendly. But have you thought about the way that they can be used for your company as well? From the big to the small, from McDonalds drive-thru raps to the high schools of Chicagoland, these music videos are designed to get the attention of your consumers and fans. Furthermore, well-made music videos are well suited for mobile devices, widely considered the next frontier for viewers and user content. We’ve produced content for every format, from trade shows to mobile phones; we can get your content to where your audience will be.

If you’re really looking to take it to the next level, consider the “lip dub” video. Lip dubs are a popular form of promotional music video – usually taken in one or two takes, these music videos bring larger companies and organizations together to produce a remarkable piece to highlight the best parts of their schools. High schools and colleges have been working extensively to leverage production companies to develop these intricate videos to instantly build interest and excitement. Even the city of Grand Rapids released a video to the tune of “American Pie” that was featured throughout the national press. Leveraging what’s hot in the media is part of what makes Absolute your perfect team member for taking your brand to the next level of exposure.

So if you’ve got a song inside you, let it out! Let Absolute Vision bring your company’s vision to the small, smaller, or smallest of screens with a clever, on-brand music video to help drive traffic, build consumer interest, and boost employee morale.

Absolute Vision Productions is a Chicago-based media and production company. Whether you need music videos, corporate music videos, lip dub videos, or creative video marketing, we offer national-level experience with local connections and know-how for local music videos, Chicago lip dub videos, budget music videos, and much more. To learn more, visit our homepage at www.AbsoluteVisionMedia.com, email us at info@AbsoluteVisionMedia.com, or call us at 630-620-0000 to schedule an appointment in our local Chicago suburban studio, located in Addison between Naperville and Schaumburg.

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